KNAW Uit de Kunstlezing Claudy Jongstra

Academy member, artist and eco-activist Claudy Jongstra spoke on 13 September at the Royal Academy of Sciences (KNAW) in Amsterdam about her groundbreaking new initiative she has just launched in New York: LOADS Collection. During this 'Uit de Kunstlezing', a lecture, organised by the Academy of Arts, Jongstra took the audience on a journey through the world of sustainable fashion in which the value of high-quality biodynamic fibres, such as biodynamic cotton and wool from Drenthe Heath Sheep and merino wool from Spain, play a leading role. She emphasises the importance of using this valuable ecological material that is seen as a waste product but can actually be the antidote to the destructive and polluting fast fashion industry.